Supporting OUR COMMUNITIES
Supporting our communities comes naturally to us at Caesars. We all appreciate the value of engaging in local life and doing what we can for those in need. We connect at all possible levels from within our organization to integrate seamlessly within our communities’ governing bodies, economic, social and environmental life. Our diverse employees are recruited from our local communities and they are motivated to connect through our People Planet Play initiatives supporting the community. We are also known for the public stand we take on social and environmental issues that affect our guests, our employees and our communities. Our leaders are often in the public eye, or in the press, speaking out about issues that are close to our hearts.
Our HEROs program enables, encourages and empowers employees to be leaders in our communities by embodying the spirit of People Planet Play. Our properties maintain regular community engagement initiatives and we are continuously overwhelmed by the passion, creativity, dedication and generosity of our employee HEROs. In 2016, we recorded a total of 409,600 hours of reported community service, once again beating all previous records. That’s the equivalent of 204 full time jobs throughout the year!
community SPOTLIGHT: South Africa
Our Emerald Resort and Casino in South Africa is a large integrated resort property, comprising around 750 acres of land, a casino, a hotel, bush lodges, chalets, restaurants, zoo, safari park and other amenities. The staff at Emerald Resort are drawn from the local community and are keen to give back in a range of ways. Our tradition has been to support the underserved in proximity to our resort.
In 2016, we adopted ten care homes that provide housing and care to the disadvantaged. The homes include old age care and orphanages, all located within a 60-mile radius of our resort. Our team members visit the homes to help make the lives of those who reside in and work there a little easier. In addition to visits, including bringing gifts and staging events during the Christmas season, we also donated funds to purchase school uniforms, school stationery, toys, wheel chairs, washing machines, fridges, sewing machines and groceries.
“We are fully committed to our local community and it is a privilege to offer our assistance in different ways. Not only is this positive for our communities, it engages and motivates our employees, and it is beneficial for the business. In 2017, we will continue to support these ten homes and hope to expand our efforts to include all care homes in our district, which could reach more than a total of 30 homes.” – Mark Hands, Resort Director, Emerald Resort and Casino, South Africa
The Caesars Foundation is a private foundation established in 2002 and funded by a portion of operating income from resorts owned or operated by Caesars Entertainment. The Foundation is the entity through which Caesars funds charitable programs and projects of $5,000 or more, including meeting nonprofit giving requirements in certain operating jurisdictions. In 2016, Caesars Foundation gifted $1.6 million.
Caesars Foundation’s objective is to strengthen organizations and programs in the communities where our employees and their families live and work, and to include our employees in volunteer efforts associated with the causes we support.
The main areas of focus for Caesars Foundations strategic giving are:
- Helping older individuals live longer, healthier, more fulfilling lives
- Marshaling our financial resources and the commitment of our colleagues to promote a more sustainable world
- Improving the quality of life in our operating communities
“Caesars Foundation has been a generous and compassionate champion for America’s seniors over the last 14 years. Our impactful relationship enables seniors to live longer, healthier and more fulfilling lives by supporting local Meals on Wheels programs in their delivery of more nutritious meals, friendly visits and safety checks.” – Ellie Hollander, President and CEO, Meals on Wheels America
We continue to diversify our supplier base and procurement spend with minority and women-owned or disadvantaged business enterprises (MWDBEs). Often, these companies require assistance to qualify as Caesars’ supplier or expand their business with us. We connect widely and deeply throughout the U.S. market to ensure MWDBE vendors know we welcome them and how to qualify for supplier status. We support a number of Chambers of Commerce that promote diverse suppliers, and we speak frequently at conferences and events designed to promote supplier diversity. We offer practical support to help diverse enterprises improve their overall and Caesars-related performance.
CAESARS CITIZENSHIP BLOG SPOTLIGHT
Meals on Wheels America is a household name – people know that the organization helps seniors access healthy meals without having to leave their homes. Ten million seniors nationwide struggle with hunger, so Meals on Wheels has a big (and important!) job to do. In fact, it’s the oldest and largest national organization supporting community-based programs dedicated to ending senior hunger. For these reasons, Caesars Foundation has supported Meals on Wheels America since 2002, donating 60 meal delivery vehicles in 18 states – more than any other company.
Read on to learn about Caesars Foundation’s relationship with Meals on Wheels America on the Caesars Citizenship Blog.
HERO STARS GRAND PRIZE WINNERS
In 2014, we launched a new recognition program for our HEROs, encouraging their managers and those they serve in the community to recommend their HERO Stars for recognition in a quarterly program. Recommendations are judged by an internal team that considers both the commitment to the causes supported and the tangible outcomes for society of the HEROs’ involvement. Each Star receives a $500 donation to contribute to a nonprofit organization of their choice and is profiled on our Caesars Citizenship Blog.
Each year, our HERO Stars Grand Prize celebrates Caesars Entertainment’s top three HERO Star volunteers. Past winners were awarded trips to Baltimore and Atlantic City to lead large scale volunteer activities, but this year we’re keeping festivities local so winners can celebrate with their coworkers, family and friends. As a bonus, winners get to lead a local volunteer activity with support from the Caesars Entertainment corporate team. We’re excited to announce 2017’s top HERO Stars: Earnestine Richard, Dianna Lerma and Harrah’s Resort Southern California’s dynamic duo, Bryon Nuttall and Jerrod Phillips!